About the Appeal
The Christchurch Earthquake Appeal was launched by Prime Minister John Key on 27 February 2011. The Appeal is the official, global fundraiser for the recovery effort for Christchurch and the Canterbury region. The Christchurch Earthquake Appeal was set up to complement emergency support provided by other charitable agencies, and core government responsibilities.
Mark Weldon, former chief executive of NZX, donated his time and expertise to lead fundraising for the Appeal.
The Appeal will help rebuild those things that are at the heart of Christchurch communities, the places and services that make a city worth living in. When the earthquake struck Canterbury, community facilities which took decades of fundraising to put in place, such as sports fields, parks, community buildings and historic buildings, were ruined within hours.
If we want to put a city back together, we need to put its communities back together too.
Where will the money go?
100 per cent of money raised will go to Canterbury. The Christchurch Earthquake Appeal will invest in seven core areas to restore communities. They are:
- Sport and Recreation
- Hardship/Spiritual and Faith
- Economic Revitalisation
- Heritage and Culture
- Large Permanent Projects
- Community Permanent Projects
Donors can indicate a preference for their donation to be directed into any of these seven areas.
The Christchurch Earthquake Appeal Trust has been set up to manage the disbursement of the Appeal funds in the community.
Frequently asked questions
Why do we need this appeal?
Funds from the Appeal will cover a critical area in the rebuild of Christchurch. While the central and local government is committed to rebuilding necessary infrastructure - roads, water, bridges, for example - the community infrastructure is equally important.
The pools, sports fields, heritage buildings and education extras are the places and services that make a city worth living in. It is critical that these facilities are restored and, if possible, improved.
How does this appeal differ from other earthquake fundraising efforts?
The Christchurch Earthquake Appeal is the official global fundraiser for the recovery effort. The Appeal will act as a large funding pool that will support organisations working to rebuild Christchurch communities.
The trustees will seek expert advice about where the funds are best used and will avoid any double up with other funds or providers. It will not be funding services that are the responsibility of the government.
Does all money raised really go to Canterbury?
That’s right - 100 cents in every dollar raised by the Appeal goes to Christchurch. There are some minimal costs associated with some international fundraising avenues, such as text donations in the United Kingdom, which are unavoidably incurred before the funds are delivered to the New Zealand Trust.
How will the money be spent and who will do the work?
The services will be delivered by local on-the-ground experts that are identified by the Trustees and the Advisory Board, based on their ability to deliver services to the community in a timely and cost-effective manner.
How will you report on what happens to the money?
The Trust will be fully transparent and fully audited by the New Zealand Public Audit Office. The Trust is required to file an annual return with the Charities Commission, detailing its full financial statements. This will be publicly available on the Charities Commission website.
Can I “tag” my donation to a specific cause?
Donors can indicate a preference for where they would like their money to go within the seven categories. Major donors may contact the Appeal and talk about more specific legacy projects. The final decision on the allocation of funds will sit with the Trustees.
How long will the Appeal run for?
The rebuild will go on for many years. Although active fundraising will wind down over time, the fund will remain open for donations for some years.
Can you provide media support for my fundraising event?
We can provide assistance with news media, Facebook and Twitter promotion, logos and PDFs for posters.
Contact us on 0800 448 444 or firstname.lastname@example.org
What’s your charitable status?
The Christchurch Earthquake Appeal is a charitable trust established under the Charities Act (charity registration number: CC46329).
See www.charities.govt.nz for more information.
The Appeal has direct charitable status in Australia and Canada. In the USA and UK, the appeal is associated with a specific local charity established for this purpose.
See Ways to donate for more information.
What’s your legal structure?
The Christchurch Earthquake Appeal is an independent Trust established under the New Zealand Charities Act (registration number: CC46329). It has direct charitable status in New Zealand, Australia and Canada and is working in association with charitable bodies established in the US and UK for this purpose.
The New Zealand Government lends support by covering administration costs and providing resources to increase the fundraising capacity of the Trust. All money received by the Appeal will be put towards the earthquake recovery effort and will be audited by the New Zealand Public Audit Office for transparency.